Baa Baa Black Sheep
Have you ever noticed how we all do pretty much the same thing at the same time? I’m talking about how most of us buy gifts for Christmas, roses forValentine’s Day or join a gym at New Year’s Day.
Going With The Flow
These things happen because we’ve always been doing it this way or because things are easy. As a result, our lives form predictable patterns and we just end up ‘going with the flow’. Also, stuff like advertising and group dynamics makes these actions the default actions.
The Time Shift Experiment
As an experiment, I want you to try something different – shift your calendar by 6 months. So, instead of buying Christmas gifts in December, do it in June. Instead of proposing to your loved one on Valentine’s day, do it in August. Instead of joining a gym in January, do it in July.
Note: Don’t Piss Off Your Wife
Now, obviously, I want you to exercise caution when you do this – an angry spouse is a real mood killer!
But, when you shake things up, you look at things differently. You make new connections. You see opportunities that you never noticed before. This happens because you’re in a new environment (mentally) – and you approach everything with a beginner’s mind – exploring everything and paying attention.
How I Used This Technique
I’ve used this technique to:
- Get massive brownie points from my wife.
- Create extremely succesful marketing campaigns.
- Write popular blog posts.
- Save money.
- Travel for cheap.
What will you do differently?